Milk Delivers - Foodservice & Restaurants: Milk Test Results

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FOODSERVICE & RESTAURANTS : MILK TEST RESULTS

MilkPEP researched the potential for increasing sales of single-serve milk via the foodservice channel, and found that all indications point to the opportunity for robust, incremental sales across all foodservice categories — quick serve, mid-scale, upscale, and business and industry.

The study results found in this section can help you evaluate the potential for generating additional revenues in your restaurant or foodservice operation. Additionally, it provides promotional recommendations and consumer insights to further support your initiative.

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New year long campaign targeted to women, mothers and athletes.
Grocery: Click here
Drug & C-Store: Click here

The Music to Move You – New for the ’07/’08 School Year. Posters, Clings and Banners encourage teens to drink more milk. Materials ship automatically to your school. Read more

Halloween 2007
It's back! Retailers: Chocolate Milk - the Official Drink of Halloween promotion is back, just in time for increased sales. Find out more.

Body by Milk!
Coming to your school Fall 2007! The Body By Milk program connects teens, milk and healthy lifestyles. Find out more!

Did you know that
milk is the number one source of several key nutrients in a teen's diet – including calcium, phosphorous, magnesium and potassium? And, flavored milk provides less than 2% of total added sugars in teens' diets?

To learn more about milk's role in good nutrition, click here.

Quench Kids' Thirst for Milk:

Check out these tips especially for schools. Hold your own Milk Mustache event! Click here to see how!
See how St. Louis Schools increased Milk sales almost 20%. Click here.