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 Promotional Programs | Best Practices Checklist | Available Materials

TOOLS FOR SCHOOLS :

The School Milk Mustache Photo Booth Instructions

Set Up and Materials
Before you set up your booth, make sure that you have all the ingredients to kick-off a successful milk mustache event at your selected venue.  Some of the materials you’ll need are included in the milk sampling kit
What’s Inside the Sampling Kit?

  • What Flavor Are You Poster: 36” x24”
  • Time/Date Posters (2): 11” x 17”
  • Cups (4 oz.): 150 to use for sampling or for drinking on the mustache for a photo
  • Vinyl Tablecloth
  • Instruction sheet

To order a milk sampling kit, go to Order Form

Suggested Additional Materials -- What you’ll need to pull it all off

  • Two or three 6’ tables with skirting
  • One or two blenders for mixing the milk mustache recipe
  • Polaroid camera – or – digital camera
  • Polaroid film – or – digital camera
  • Backdrop for photo area – we recommend using the Body by Milk banners sent to your school in August 2006.  If you did not receive posters, they can be ordered  by calling the milk materials hotline at 1-800-945-MILK.

OR
For standard milk mustache celebrity posters (19 ¼” X 24 ¾”) or ad reprints (8 ½” X 11”), please order through your local dairy council; for more information on contacting your local dairy council visit www.nationaldairycouncil.org

  • Milk for milk mustache recipe, ice cream and scoop
  • Napkins
  • Half-pint cartons of milk in different varieties for sampling
  • Coolers and ice packs to keep sampling milk ice cold
  • Signage (suggested) -- "got milk?" photo booth line forms here,” “MILK! Try one.  There’s a milk for everyone,” “Take One”
  • Trash cans

 

The Coveted Milk Mustache Recipe
Following is the recipe to prepare the milk mustache mixture for the photo booth:

  • Vanilla ice cream

-     Put ice cream in the fridge (not freezer) the night before the shoot and let it melt down overnight; pour into a jug

  • Whole milk

Combine 2 cups of ice cream and 1 cup milk in a blender slowly until you get the desired consistency.  Each batch can be different.  It’s a trial-and-error endeavor.  Try whipping up a batch or two before the event to get the feel for the perfect mustache mixture.  It should be the consistency of melted ice cream.

Tip:  Whipped topping or yogurt also works well and can be added to the mixture for more thickness.

Tip:  In our experience, the whiter in color the ice cream, the better consistency you’ll get.

 

The Photo Stand
This section will be the main draw of your booth/event.  For a complete breakdown of all event materials, please refer to the kit ingredient section below.

What You’ll Need:

  • A photographer
  • A Polaroid camera and film – or-- a digital camera
  • A table to blend the milk mustache recipe (you can find the recipe for the milk mustache on page 3)
  • One or two blenders (based on anticipated crowd size)
  • 150 (4 oz.) cups for the milk mustache recipe (included in kit)
  • Milk
  • Ice cream and scoop
  • Napkins
  • Trash cans

 

How It Will Work:

  • One or two people are stationed at the table with the blender(s) to blend the milk mustache recipe and pass it to event participants.
  • One person at the blender table can also keep the line moving and assist the photographer if needed.
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Think about your drink
New year long campaign targeted to women, mothers and athletes.
Grocery: Click here
Drug & C-Store: Click here


2001 Brochure
The Music to Move You – New for the ’07/’08 School Year. Posters, Clings and Banners encourage teens to drink more milk. Materials ship automatically to your school. Read more


Halloween Logo
Halloween 2007
It's back! Retailers: Chocolate Milk - the Official Drink of Halloween promotion is back, just in time for increased sales. Find out more.





Body by Milk!
The Music to Move You – New for the ’07/’08 School Year. Posters, Clings and Banners encourage teens to drink more milk. Materials ship automatically to your school. Read more

Did you know that
milk is the number one source of several key nutrients in a teen's diet – including calcium, phosphorous, magnesium and potassium? And, flavored milk provides less than 2% of total added sugars in teens' diets? To learn more about milk's role in good nutrition, click here.
Quench Kids' Thirst for Milk:
aCheck out these tips especially for schools. Hold your own Milk Mustache event! Click here to see how!
See how St. Louis Schools increased Milk sales almost 20%. Click here.
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