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 Promotional Programs | Best Practices Checklist | Available Materials

TOOLS FOR SCHOOLS : PROMOTIONAL PROGRAMS

Popular Sports Stars Talk about Refueling with Chocolate Milk. Click here for video highlights!

March 12- June 30 – Refuel Your School Contest!

Encourage athletic teams at high schools in your area to enter the Refuel Your School Contest for a chance to become a Body by Milk MVP and win an all-school assembly with cool prizes!

Studies suggest the unique mix of key nutrients in chocolate milk make it an ideal post-exercise choice. MilkPEP is launching the first-ever Refuel Your School contest which will award 25 high school athletic teams from across the country that choose chocolate milk to refuel and rehydrate after that big game, practice or workout. Twenty-five teams will be named a Body by Milk MVP and will win a Refuel Rally at their schools, $1,000 new equipment grant, adidas® gear and more!

The Refuel Your School contest was created to recognize student athletes that are incorporating milk into their game plan. To enter, student-athletes (ages 13-18) can log onto refuel.bodybymilk.com and upload a photo or video showcasing how their team chooses milk to refuel and rehydrate post-workout. Participants can also nominate their team coach for the first-ever Body by Milk Coach of the Year award!

The winning teams will be announced at the beginning of the 2008 school year, with Refuel Rallies making visits to winners starting in September 2008. Click here to enter and for more information.

View Scientific Studies

Downloadable Refuel Resources for coaches to kick-off the Refuel Contest:

For more information, call 1-800-945-MILK.

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Think about your drink
New year long campaign targeted to women, mothers and athletes.
Grocery: Click here
Drug & C-Store: Click here


2001 Brochure
The Music to Move You – New for the ’07/’08 School Year. Posters, Clings and Banners encourage teens to drink more milk. Materials ship automatically to your school. Read more


Halloween Logo
Halloween 2007
It's back! Retailers: Chocolate Milk - the Official Drink of Halloween promotion is back, just in time for increased sales. Find out more.





Body by Milk!
The Music to Move You – New for the ’07/’08 School Year. Posters, Clings and Banners encourage teens to drink more milk. Materials ship automatically to your school. Read more

Did you know that
milk is the number one source of several key nutrients in a teen's diet – including calcium, phosphorous, magnesium and potassium? And, flavored milk provides less than 2% of total added sugars in teens' diets? To learn more about milk's role in good nutrition, click here.
Quench Kids' Thirst for Milk:
aCheck out these tips especially for schools. Hold your own Milk Mustache event! Click here to see how!
See how St. Louis Schools increased Milk sales almost 20%. Click here.
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